When Authentically started early this year - I was on my own. Excited, scared, and with hawk eyes looking for opportunities. When I met Kath at a Women Entrepreneurs networking meeting in February - these feelings were intensified. I could immediately tell she was brilliant and had the skills I wanted for Authentically. I wasn't sure whether to latch on to her or to run and hide.
I think this is a fear many business owners face - and as brands become increasingly more limbic - connecting humans in a raw, real way - navigating change becomes a challenge.
We were sitting around a round table discussing what we do, and making connections. I wasn't sure if I picked the right name for my company, I hadn't clearly defined my services, but I had a smokin' hot business card and a deep understanding of why I was in business for myself. I was developing websites from a corner office in my home, and as it turned out, Kath was doing the same thing.
When we overcame the mutual initial challenge of competition, we smiled nicely at each other and agreed we should go for coffee.
Authentically has been flooded with work from the beginning, and I reached (or have reached several points) where doing all of the work myself became too difficult and time-consuming. I finally put my ego aside and called Kath.
As it turns out, where I am weak, she is strong. She's very technically savvy, and I'm very artistic. We are both teachers and are impassioned by empowering clients. We built site after beautiful site together, and our businesses grew - and so do we. Our thought patterns changed. Our profits increased. Our happiness grew.
I want to challenge you in your business - where you see competition, turn it into collaboration. There is a beauty and magic that happens when professionals come together and align their skills. Kath is an integral part of what we do here at Authentically and I am so thankful that we have the opportunity to collaborate on a daily basis.
Are you looking for opportunities to get involved?
We work with independent business owners who do graphic design, content creation, and video development. If you are interested in joining our team, contact us today.